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Current State Customer Journey Map
Make product roadmap decisions that will increase customer satisfaction identify places to improve the user experience to retain more customers One of the most effective ways to do that is with customer journey maps. A customer journey map shows the steps a customer undergoes during their interactions with your company.
How To Create A Customer Journey Map | Lucidchart from www.lucidchart.com
A journey map will help you discover friction points for the user and opportunities to improve user experience. Try freehand for free today. It demonstrates a typical search process through google, as well as where certain queries might lead customers.
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A customer journey map helps you understand your customer experience and improve it to boost happiness, loyalty, and sales. How to create a customer journey map let's now look at the basics and understand what it takes to create a customer journey plan. Current state customer journey map in this type of customer journey map, the focus is on the ‘current’ interaction of customers with a brand. Based on objective customer data, it outlines what the customers think or feel at the present moment so that marketing departments and sales teams can together improve how they perceive the brand.
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